Content is King - where’s the king?

The huge disappointment of web-based video on the web is lack of compelling content.  Front of camera talent and innovation has not caught up with the backend technology, which still has a long way to go. What we get is more bad and mediocre video delivered faster and cheaper. Whoopee.

My big complaint with NY Video 2.0 has been the heavy backend/middlware presenters who get excited over algorithms and distribution channels. Where’s the end result - the talent that compels us to watch video on the web? Who is in front of the camera?

As luck would have it I’ll miss the upcoming NY Video 2.0, July 28, 6:30 PM, Webster Hall, New York City, that is focusing, finally, on the content producers.

According to Yaron: “This special event will be a town-hall style meeting with New York’s top Internet TV innovators in front of and behind the camera. We’ll screen clips and discuss what’s working, what’s broke, and where we’re headed with Internet TV.”

Sounds groovy but how far can geeks go?  We need theatricality coupled with tech innovation to get the web to really challenge TV.  Why not Loren Feldman (1938Media, right), Michelle Oshen, and Julia Allison  (McCabe via satellite?) putting on a skit on the stage in the grunge glare of Webster Hall - and transmitting the event real time over the web with the speed and clarity that makes it a real show? 

Can’t some of the incredible individuals who have showcased their ideas at NY Video 2.0 collaborate on an event that will really capture the possibilities of web video?

I’d hate to see NY Video 2.0 disintegrate because of its own inertia. We need to see more great original video, not talk about it. 

Related: TechCrunch, 6/30/08- 1938Media Inks Verizon Deal | Meshugga spaceman invades NY Video 2.0