Archive for the 'PR Practices' Category

How do you get down in the fabric of the local community? How do you influence from the real grassroots, one-to-one? These are questions that rack the brains of marketers these days. The Internet is the great distribution pipe marketers and PR people could only dream about.  But hyper local marketing requires an authentic voice, tangible action that [...]

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POLITICS: Obama to the wire
With Obama handily defeating Clinton in three primaries yesterday (Louisiana, Nebraska, Washington state), the two Democratic party front runners have nearly identical delegate counts. That means that late-stage primaries in Kentucky and Oregon, May 20, Montana and South Dakota, June 3, take on huge importance. The front-loaded Super Tuesday did not anoint the [...]

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Journal on the move 
The Wall Street Journal is moving to midtown. Freeing Journal editorial staff the from the ghosts of the past, Rupert the Terrible is boldly going where the Bancroft’s dared not. Journal staffers will soon be under the News Corp. umbrella at company headquarters on 1221 6th Avenue (48th street), known as “the canyon.”
The Journal, which [...]

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My blogging is commensurate with my success in business. The busier I am with billable hours, the less I blog. You have to sacrifice something and for me the choice is clear. And you become more cautious. You have clients to protect, an image to convey. The less said the better. Why say anything? We are [...]

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The Rocket is in total command of his stuff. He launched the YouTube video to tell the truth (see hilarious remix video below), he snagged “60 Minutes” with his old pal Mike Wallace and he beautifully manipulated the pre-interview publicity.  Here is a guy who is total master of his image. Those weren’t steroids or human [...]

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How was your Christmas party this year? Not as steamy as the bash at RedHot PR in London I bet. The “sex on desk” memo below has been making the rounds. Exclusive: PRBlogNews has obtained a tape of the couple.
From: Mark XXXX
Sent: 14 December 2007 11:43
To: . All RED All Users
Subject: Extra Curricular Activities
Good Morning Everyone,This morning [...]

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EPIPHANY OF THE YEAR - You Don’t Need to Blog
November 19, 2007 broke like any other morning with one big difference - the thought of blogging made me ill. I had plenty to say, just didn’t feel like saying it, at least in this forum. And so it was for more than a month, a [...]

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