Blogs We Love #3: Marc Andreessen

Marc AndreessenMost bloggers have to build up an audience over time, connecting to issues and other bloggers, hitting on an occasional hot topic that might spike readership. Most business blogs plumb a narrow field of issues and appeal to a niche audience. It is the “narrow and deep” factor accepted as the norm for blog success.

Then most bloggers are not Marc Andreessen, who  launched his blog blog.pmarca earlier this month. The blog has taken off like a rocket with many admiring posts around the blogosphere echoing a common response: wow, how does he do it?

Andreessen is chair of Opsware, a software company, co-founder of Ning, a consumer Internet company, and most notably co-founder of Netscape, and co-author of the pioneering browser Mosaic. This makes Andreessen practically Internet royalty. What took him so long to launch a blog? Has he been holding back his brilliance to unleash it in a torrent?

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Mr. D Lives! Simon says Menu Foods kills kitties … pet owners rise up and sue the bastards…

Tuesday morning Mr. D went into the vet for the operation to insert a feeding tube. He had a 50/50 chance, the Vet said, and she gave us the option of ending it. We wouldn’t do it, of course, and hoped that Mr. Darcy, despite his very Maine Coon-ish gentle nature, would be a fighter (see last post). He made it through the operation and now he’s being fed increasing doses and retaining his food. These are good signs. If he keeps up this pace Mr. D could be coming home Friday. Simon, left, will be waiting for him, with Schuster and Elizabeth and Jackie Chan. As you can tell, Simon is cautiously optimistic about Mr. D’s condition but still worried. 

Menu Foods killed at least 7 animals to test tainted food in the massive, deadly pet food recall. To determine if their food was indeed tainted the company rounded up 40-50 animals (why can’t it give an exact number?) and gave them what they believed to be tainted pet food. At least 7 died in that test, said the FDA, as reported in USA Today,  so they figured they had a problem on their hands. Was there no better way? Why don’t we round up 50 random people, give them Flank of Mad Cow injected with avian flu and see what happens. Simon does not approve of this kind of crude, lethal testing on kitties, although he honors their sacrifice and valor. He wishes he knew their names. 

Simon applauds the work of Gina Spadafori, editor of the blog PetConnection. He says she is doing a great job as the central repository of credible news – keeping a record of sick and dead pets. She is rounding up and commenting on news coverage daily, updating the list of tainted pet food.  All this archival information will be valuable. The first lawsuit is in the works. Phoenix, a tabby, became sick and had to be put down, says the complaint, which could become a class action. Dawn Majerczyk of Chicago says dogs and catthat the company knew about the deaths and did not order a recall. Menu Foods of Canada was completely unprepared for this, even though they had been testing for some time.

The company did serious, probably lasting, perhaps even irrepairable damage to itself by not communicating effectively, if at all, with angry and confused pet owners. Brands like Iams, Eukanuba, and Nutro now have to prove why they are worth a premium, if they should be trusted at all. Bad PR. Dead animals. Angry pet owners. Makes for a potent class action brew, if nothing else, Simon says.

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Blogs We Love #2 *A VC*

Fred Wilson is a venture capitalist at Union Square Ventures in New York but he is my main source – besides Pandora – for discovering great new indie music and buried old Dylan video clips. In A VC, Wilson follows his bliss and I, along with thousands of others, am happy to follow along.

PRBlogNews Blogs We Love #2 A VC

This is not a corporate blog like Blogs We Love #1 *Marriott on the move* – it is a personal shared journal full of life experiences, photos of his daughters playing basketball, and wonderful anecdotes about business. I learn a lot from Wilson about the monetization of blogs, social media, new tech gadgetry, and the companies he is excited by and investing in. Wilson’s intellectual curiosity is infectious. I did not understand that flickr is the seminal web 2.0 service until I read Wilson’s post and the 24 comments that expanded on his theme. He’s the kind of guy you would like to hang out with to talk family, sports, music, and the next big thing.

A friend emailed me a link to this performance of North Country Girl and I thought I’d share it with all of you. You’ll have to fast forward to 5:00 mins into the video. But when you do, you’ll see Johnny and Bob singing a duet live during Johnny (Cash)’s first TV show in July 1969. This duet was taped at Nashville’s famed Ryman Auditorium. – A VC blog post

There is no design to speak of in A VC but there are plenty of widgets on display, gadgets being discussed, videos being shared, and useful intelligence bandied about. It’s a fun, nice way to learn – and it feels like a real community.
 PRBlogNews blogs we love #2 A VC

Blogs We Love #1 *Marriott on the move*

There are so many junk blogs out there full of irrelevant information, pointless jabber and wanton foolishness that you want to scream: stop the insanity! And then you run across a blog that make absolute sense and is truly representative of the power and and reach and beauty of communication through the Internet. When you do you have to bow down and say I Love That Blog. And then you want to say, in the spirit of St. Valentine’s Day, how do I love thee? Let me count the ways.  Bill Marriott – you are one cool dude. Number one on this occasionally expanding list of blogs we love: Marriott on the move 

Bill Marriott from Marriott on the move - PRBlogNews, Blogs We Love #1

If there is a better travel and tourism or corporate executive blog out there now we’d like to see it. In his first post, January 16, 2007, Bill (you don’t mind if I call you Bill, Mr. Marriott?) admits that he knows little of computers, less of blogs, and he was virtually coerced by his PR people to do this thing we call blogging. Well, his PR people deserve an award, or at least recognition and praise. Bill Marriott doing pilates? Bill Marriott that globe trotting glad handing whirlwind of positive reinforcement, brand ambassador for the weary, the downtrodden seeking comfort and familiarity. Bill delivers. 

PRBlogNews Blogs We Love #1 Marriott on the Move

“You can’t fake a smile,” Bill Marriott writes … and says … on a recent post. Great touch, the audio clip. Bill soothing, you can almost hear him smiling, like relaxing in a clean, modern, and trustworthy hotel. So, what’s so great about this blog, or as the Yiddishim might say, why is this blog different from every other blog? Here, we attempt to deconstruct answers to that Biblical question. 

Purpose- Bill Marriott is on a journey and he is taking you with him. He’s traveling around the world, the Marriott world. It’s like a plot in a novel. Without it you’re all messy in the head.

Voice - Folksy, natural, simple, sincere, Bill Marriott’s voice is authentic. He’s even cool. He tries pilates. He’s in Islamabad and compelled to reflect on terrorism. He starts a sentence with Gosh

I’m venturing into uncharted territory as I launch this blog. A year ago, I didn’t even know what a blog was — until my Communications team began telling me about all the blog traffic on travel and tourism. Now I know this is where the action is if you want to talk to your customers directly — and hear back from them. Soon we’ll add an audio version of the blog. That’s how I’m most comfortable: telling stories and listening. – Marriott on the Move inaugural post

Substance – You must say something, have a position, take a stand, acknowledge reality. Bill helps his employees with learning programs. He contributes to the Hispanic College Fund and the United Negro College Fund. He supports and promotes diversity. He took some heat for the Marriott policy of banning smoking in all their rooms. So he addressed the issue head on. Bill responds.

Design – Clean, spare, nice, simple color palette, a graphic with each post. The first thing you see is Bill’s smiling face. Makes me want to run to a Marriott and have a nice nap.

Technology – Nothing fancy or particularly forward-thinking but the audio clip really makes it. 

Billy Marriott, wild man So I got with a Pilates instructor at Harbor Beach, and I did five courses of Pilates while I was down there, and I loved it. I never felt better. It stretched me out, and I think I grew a half an inch! All I did was stretch and move back and forth on a little roller seat. It wasn’t as hard as I thought it would be, and the instructor was terrific. So, any of you who are losing an inch and want to stand up straight and look virile and healthy, get this Pilates thing going for you. January 24, 2007

(Disclaimer – I have no professional or personal affiliation with Bill Marriott or the Marriott organization. I did have coffee in a Marriott Courtyard once)