36 Hour News Cycle

Hey, I just figured out how to develop consistency in blog posting. Simply cabbage off from someone else – especially someone who is maddeningly consistent. Jim Horton is the dean of PR bloggers, a pioneer, the father of PR bloggers – all those cliches that flacks put in press releases – because he’s done it every day for untold years,¬†probably before the term blog was invented. ¬†

So, Jim has an interesting item in his blog today about how the blogosphere operates on a 36 hour news cycle¬†. Jim posted it at at 4:44 AM. That’s another way to develop consistency – don’t sleep.

Because this is PhysicsWeb the findings are deep, and juicy – fascinating reading.

Most news becomes old hat within a day and a half of being posted — a finding that could help website designers or people trying to understand how information gets transferred in biological cells and social networks (Phys. Rev. E 73 066132).

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